COM-284 Lecture Notes - Lecture 16: Big Business
Document Summary
Inform citizens of the government services available and the manner in which they may be used. Con - may not receive the full story. The federal government: the white house, congress, federal agencies. Cooperate with governments on projects of mutual benefits. Motivate employees to participate in the political process. The defeating or amending of legislation and regulatory agency policies. Whereas public affairs is just informing and convincing. Only 6% of americans view lobbyist as ethical. Paid by third parties to lobby on their behalf. Lobbying is where you have people paid by companies to go and negotiate with legislators on their behalf. Allows for corporations to donate to candidates. They are protected by the law as an individual not as a company. Specialist are retained by major candidates to organize and raise money for election campaigns. Use resources to create different avenues to advertise for a particular candidate.