POL_S 333 Lecture Notes - Lecture 19: Commodification, Culture Industry
Document Summary
Aggressive critique against: defenders of status quo, conformist tendencies in one"s own theorizing. Demand for positive outlook of theory leads to the acceptance of existing conditions (cid:1) (cid:1) Theory stands in opposition to views in society. Historical significance of work depends on humans speaking and acting theory. Hostility towards theorists: directed towards transformative capacity of theory, among the vast majority of the ruled there is the unconscious fear that theoretical thinking might show their painfully won adaptation of reality to be perverse and unnecessary. Those who profit from the status quo entertain a general suspicion of any intellectual independence p. 232 (cid:1) (cid:1) Purpose is the reproduction of class privilege and ideology. Ideological production = culture/entertainment: class identification through culture, packaged, branded, and advertised culture is now a consumer product (a commodity) Commodification of the human consciousness (cid:1) (cid:1) They are both mass produced according to supply and demand.
