MKT 3100 Lecture Notes - Lecture 2: Culture Jamming, Food Desert, Corporate Social Responsibility
Document Summary
Consumerspace: where you go to buy product. E. g. farmer"s market to support local business. Value things in right order, maintain morals. Curation: establishes, maintains, and adds value to digital data. Want: society has taught us that the need can be satisfied. Fda: over-counter meds, vitamins (do not state a correlation between vitamins and good health) Buy from particular business for the cause they support. Tell others about your experience with company. Companies encourage you to tell them of their mistakes. Identity theft: personal info. is stolen without permission. Food desert: scarcity in healthy food options. E. g. drink tazo chai tea every morning (caffeine), chapstick, electronic. Phantom vibration syndrome imagining phone ringing, constantly checking, some avoid areas worried they won"t have access to their phone. E. g. organ donations: free market in some countries, people dying waiting for an organ, sellers could need the money.
