Management MGT 201 Lecture 1: Learning Charisma Reading
31 Aug 2016
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Leadership development: charisma -- the ability to communicate a clear, visionary, and inspirational message that captivates and motivates an audience, charisma is rooted in values and feelings. Most effective leaders layer charismatic leadership on top of transactional and instrumental leadership. Conveying confidence that goals can be achieved: nonverbal. Connect, compare, and contrast: charismatic speakers help listeners understand, relate to, and remember a message, stories and anecdotes make messages more engaging and help listeners connect with the speaker, contrasts combine reason and passion. They clarify your position by pitting it against the opposite, often to dramatic effect. Engage and distill: three-part lists distill any message into key takeaways, most people can remember three things. Enough to provide proof of a pattern. Show integrity, authority, and passion: expressions of moral conviction and statements that reflect these sentiments of the group establish your credibility by revealing the quality of your character.
