CPSC 079 Lecture Notes - Lecture 6: High Standard Manufacturing Company, Headache, Videotelephony
13 Oct 2016
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Document Summary
Know what communication skills are essential for the entrepreneur to acquire identify the barriers to effective communication. Effective communication, a vital tool in running the business, is a two way process and should not be ignored by the entrepreneur. Communication channel: the route that a message will traverse before it reaches its intended destination. Receiver: this is the desired destination of the message that is intended to action. the receiver can either be a person or a location that has been identified in advance. Sender: this is the originator of the message or information that needs to be sent to a predetermined destination. the sender can be a person or a machine at a particular location. Exam context this area has not yet been tested under the new kasneb syllabus. Industry context the entrepreneur will be seeking business from the network he will have established as a result of interacting with other entrepreneurs in his industry.
