CPSC 079 Lecture Notes - Lecture 4: Unique Selling Proposition, Life Insurance, Income Statement
Document Summary
By the end of this chapter, you are expected to; The entrepreneur should convince himself that he is in the right business. Business plan: a detailed account of how the owners of a business plan to convert ideas and vision into a real, functioning profit center. It is a document that outlines all the steps that the business intends to follow to achieve the objectives or goals that have been set. Exam context this chapter is yet to be tested under the new kasneb syllabus. Financial institutions like banks and other lending institutions constantly get applications for investors or for loans from upcoming entrepreneurs. 4. 2 ima business plan records the reason for existence of the business. Fast forward: a business plan records the reasons for existence of the business to be successful, every business will need to have a business plan. to communicate with other stakeholders, the entrepreneur will definitely need a business plan.