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RYERSONPSY 505Alasdair GoodwillWinter

PSY 505 Lecture Notes - Lecture 3: Sigmund Freud, Natural Science, Psychodynamics

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30 Mar 2020
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Freud: a view of the theorist: sigmund freud (1856 1939, born in czech republic, grew up in vienna, austria. Mother"s favourite : medical doctor (neuro
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RYERSONPSY 505Alasdair GoodwillWinter

PSY 505 Lecture Notes - Lecture 4: Psychopathology, Psychodynamics, Personality Psychology

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30 Mar 2020
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Contemporary research: chapter 4: how does freud"s theories measure up in relation to psychological assessment, psychological assessment, should shed l
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RYERSONPSY 505Alasdair GoodwillWinter

PSY 505 Lecture Notes - Lecture 2: Jordan Peterson, Simon Sinek, Predictably Irrational

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30 Mar 2020
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Psychology introduction to personality, science, and values: https://www. youtube. com/watch?v=hj9ob4zphww, sam harris: human values. We are so used to
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RYERSONPSY 505Alasdair GoodwillWinter

PSY 505 Lecture Notes - Lecture 1: Hot Reading, Cold Reading, Barnum Effect

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30 Mar 2020
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Popular personality psychology: cold reading / forer effect (not personality psychology, broad statements that apply to everyone we internalise these.
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RYERSONPSY 505Alasdair GoodwillWinter

PSY 505 Lecture Notes - Lecture 5: Centre For Addiction And Mental Health, Collectivism, Carl Jung

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30 Mar 2020
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We think we listen, but very rarely do we listen with real understanding, true empathy. Yet listening, of this very special kind, is one of the most po
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RYERSONMKT 702Kathryn NewtonWinter

MKT 702 Lecture Notes - Lecture 3: Sodium Bicarbonate, Guerrilla Warfare

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30 Mar 2020
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Market-oriented strategic planning: a managerial process, develop and maintain a fit between, an organization"s objectives, skills and resources &, the
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RYERSONMKT 702Kathryn NewtonWinter

MKT 702 Lecture Notes - Lecture 1: American Marketing Association, Project A, Boogie 2Nite

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30 Mar 2020
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Learning objectives: synthesize: bring together the practice and theory of marketing strategy, understand, competitive decision making, environmental a
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RYERSONMKT 702Kathryn NewtonWinter

MKT 702 Lecture Notes - Lecture 9: Shampoo, Olay, Target Market

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30 Mar 2020
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Mass marketing communication 5 key topics: developing and managing an advertising program, advertising can be a cost-effective way to disseminate messa
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RYERSONMKT 702Kathryn NewtonWinter

MKT 702 Lecture Notes - Lecture 7: Ebay, Value-Based Pricing

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30 Mar 2020
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RYERSONMKT 702Kathryn NewtonWinter

MKT 702 Lecture Notes - Lecture 2: Plans, Starbucks, Value Proposition

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30 Mar 2020
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What is holistic marketing: holistic marketing sees itself as integrating, value exploration, value creation (for the customer, value-delivery activiti
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RYERSONMKT 702Kathryn NewtonWinter

MKT 702 Lecture Notes - Lecture 6: Philip Kotler

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30 Mar 2020
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Chapter 10: product positioning; strategy, objectives and goals. What is positioning: positioning is the act of, designing, a company"s offering and im
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RYERSONMKT 702Kathryn NewtonWinter

MKT 702 Lecture Notes - Lecture 4: Ipsos, Data Mining, Habitat

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30 Mar 2020
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Midterm details: 60 minutes long, 40 multiple choice questions, chapters 1 5, 11. Collecting information (ci) and forecasting demand: chapter 3. What i
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RYERSONMKT 702Kathryn NewtonWinter

MKT 702 Lecture Notes - Lecture 8: Logistics, Meat Packing Industry, The Fortunes

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30 Mar 2020
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Chapter 15: channel and marketing networks (place); metrics. What is a marketing channel: a marketing channel system the particular set of interdepende
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RYERSONPSY 707Peter EgetoWinter

PSY 707 Study Guide - Winter 2019, Comprehensive Final Exam Notes - Anxiety, Major Depressive Disorder, Cortisol

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30 Nov 2019
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RYERSONCMN 450Dianne NublaWinter

CMN 450 Lecture Notes - Lecture 2: Old Media, Collective Intelligence, Virtual Community

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2 Sep 2019
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RYERSONCMN 450Dianne NublaWinter

CMN 450 Lecture Notes - Lecture 1: Participatory Media, Reddit, Pinterest

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2 Sep 2019
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RYERSONCMN 450Dianne NublaWinter

CMN 450 Lecture Notes - Lecture 3: Gamification, Fallacy

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2 Sep 2019
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RYERSONCMN 450Dianne NublaWinter

CMN 450 Lecture Notes - Lecture 5: Youth Politics, Social Capital

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2 Sep 2019
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RYERSONCMN 450Dianne NublaWinter

CMN 450 Lecture Notes - Lecture 4: Pierre Rosanvallon, The Takeaway, Power (2014 Kannada Film)

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2 Sep 2019
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RYERSONPSY 707Peter EgetoFall

PSY 707 Lecture 2: Lecture 2 Notes

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2 Sep 2019
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Think of the forebrain, midbrain, and hindbrain in terms of a vertical representation. Forebrain: telencephalon (cerebrum): cerebral cortex, limbic sys
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RYERSONPSY 707Peter EgetoFall

PSY 707 Lecture 5: Lecture 5 Notes

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2 Sep 2019
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RYERSONPSY 707Peter EgetoFall

PSY 707 Lecture 3: Lecture 3 Notes

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2 Sep 2019
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RYERSONPSY 707Peter EgetoFall

PSY 707 Lecture Notes - Lecture 4: Social Anxiety Disorder, Generalized Anxiety Disorder, Panic Attack

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2 Sep 2019
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RYERSONPSY 707Peter EgetoFall

PSY 707 Lecture 7: Lecture 7 Notes

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2 Sep 2019
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RYERSONPSY 707Peter EgetoFall

PSY 707 Lecture Notes - Lecture 1: Stress (Biology), British Association For Immediate Care, Stress Management

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2 Sep 2019
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RYERSONPSY 707Peter EgetoFall

PSY 707 Lecture Notes - Lecture 6: Occupational Stress, Social Group, Posttraumatic Stress Disorder

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2 Sep 2019
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Interpersonal conflict & resolution: social support & health, racism issues, connectedness & social media, models of work stress, work stress & health,
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RYERSONPSY 707Peter EgetoFall

PSY 707 Lecture Notes - Lecture 9: Hatha Yoga, Sivananda Saraswati, Autonomic Nervous System

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2 Sep 2019
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RYERSONPSY 707Peter EgetoFall

PSY 707 Lecture Notes - Lecture 8: Progressive Muscle Relaxation, Autogenic Training, Somatic Nervous System

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2 Sep 2019
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RYERSONMKT 828Katie LebelFall

MKT 828 Lecture Notes - Lecture 7: Social Media Marketing, Digital Marketing, Pinterest

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2 Dec 2018
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Social media marketing: teams: sport social media. Mlb are experts at connecting with fans in meaningful ways while using various content types to spar
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RYERSONMKT 828Katie LebelFall

MKT 828 Lecture Notes - Lecture 4: Brand Equity, Target Market, Customer Relationship Management

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2 Dec 2018
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Introduction to promotional strategy: why, exactly, do we promote, how does promotion work, strengths and weaknesses. Increase sales: build brand equit
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RYERSONMKT 828Katie LebelFall

MKT 828 Lecture Notes - Lecture 5: Sport Chek, Streaming Media, Canadian Tire

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2 Dec 2018
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Introduction to placement strategy and distribution in sport: why does placement matter, how does distribution in sport work, case study examples. Incl
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RYERSONMKT 828Katie LebelFall

MKT 828 Lecture Notes - Lecture 3: Brand Equity, Value Proposition, Self-Perception Theory

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2 Dec 2018
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RYERSONMKT 828Katie LebelFall

MKT 828 Lecture Notes - Lecture 2: Theodore Levitt, Adweek, Buzzword

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2 Dec 2018
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Sports marketing and consumers: the purpose of marketing is to create and keep a customer theodore levitt, a marketing strategy is the blueprint by whi
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RYERSONMKT 828Katie LebelFall

MKT 828 Lecture Notes - Lecture 1: Raptors 905, Sports Marketing, Toronto Marlies

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2 Dec 2018
0
Consists of numerous things: sponsorship, networking, business, market, digital, finance, strategy. Pitching an idea and marketing strategy to mlse, in
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RYERSONMKT 828Katie LebelFall

MKT 828 Lecture Notes - Lecture 6: Major Professional Sports Leagues In The United States And Canada, Journey Begins, Sensory Cortex

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2 Dec 2018
0
The goal of this function is to earn public understanding and acceptance. Public relations: recipes for success: pr plan, communication strategy, build
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RYERSONMKT 600Joanne Mc NeishFall

MKT 600 Lecture Notes - Lecture 4: Swot Analysis, Break Even, Organize

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2 Dec 2018
0
Market/external conditions: company is not responding adequately/at all to changes in market conditions (think about. P. e. s. t. factors: company is n
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RYERSONMKT 600Joanne Mc NeishFall

MKT 600 Lecture Notes - Lecture 2: Profit Margin, Competitive Advantage, Breach (Security Exploit)

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2 Dec 2018
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4ps : traditional view (4ps) product, price, promotion, and place, additions to 4ps, product, price, promotion, and place, people (employees/serve the
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RYERSONMKT 600Joanne Mc NeishFall

MKT 600 Lecture Notes - Lecture 3: Weifang, Wechat, Chopsticks

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2 Dec 2018
0
Humza: customers dip pieces of raw meat and vegetables into pot of simmering broth until everything cooks and bubbles to surface, at hotpot restaurants
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RYERSONCMN 314John BurryFall

CMN 314 Lecture 1: CMN 314 Lecture 1:

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2 Dec 2018
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Professor lecture notes: speech cannot be ramble, it must take the viewers somewhere, with you. Introduction and conclusion are the highest points of i
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RYERSONPSY 102William HuggonWinter

PSY 102 Lecture 7: Lecture 7

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30 Apr 2018
0
Learning: change in an organism"s behaviour or thought as a result of practice, study, or experience. Learning via association: large amounts of learni
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