STRATEGIC MANAGEMENT QUESTION:
Identify the most important external environmental factors in the remote, industry, and external analysis.
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Discuss the four parts of the external environmental analysis process.
Review the industry and competitive conditions in CMGâs environment. Identify the market opportunities and external threats which have the greatest relevance to the companyâs capital market and product market stakeholders. (External Analysis)
Background information regarding question:
Company and indsutry chosen:Nike (Textile-Apparel Footwear & Acessories Industry)
Apply the PESTEL framework to identify which factors may be the most important in your industry and what will be effect on your industry?