PSYC 100 Lecture Notes - Behaviorism, Square Root, Wilhelm Wundt

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Psyc = mind (subject) + behaviour (objective) Applied applying" basic research to solve practical problems. Psychodynamic freud, unconscious, sex aggression/defense mechanism > repression psychological. Sociocultural culture & norms, unwritten rules, passed down, collectivism vs individualism environmental. Biological darwin (evolution), hebb (neurotransmitter) natural selection, genes hormones, continuity biology. Watson (12 kids), john locke (tabula rasa (blank slate), british empiricism, blank state), pavlov (dogs and conditioning) environmental (+cog behaviourism -> environment -> mind -> behaviour) Humanistic abraham maslov (hierarchy of needs), rogers code, self actualization, self worth, + psyc goals, self esteem psychological. Cog liz loftus (eyewitness testimonies) mental process, attention, memory, gestalt (seeing things as a whole) psychological. Scientific attitudes: cogs: curious, open minded, skepticism. I hate tickling ass cracks: identify a question, hypothesis, test, analyze data, conclusion. 2 approaches to studying psyc: hindsight/after the fact - understanding, understand through prediction control, theory building. Law of parsimony simpler is preferred. : translate abstract -> specific procedures: measures observe.

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