PSYC 215 Lecture Notes - Lecture 18: Ibm Officevision, Fritz Heider, Great Guy
11 Mar 2013
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Attribution theory : when it comes to how we perceive social objects, social psychologists didn"t know how to do this. They didn"t know how to get behavior into the equation. Wrote a paper about a man rowing a boat across the river, and people read it because heider is well respected. Several years letter he was resurrected leading to an explosion at least as big as cognitive dissonance. Their behavior: we notice with time that we can simplify behavior, when we simplify we can study, scientists want to understand their universe/ or don"t live in. Want to know with confidence, the cause of the event: as soon as we think we know someone is behaving the way they are, you feel you understand and are thus satisfied. Instead of thinking of multiple causes: i can take any behavior and list numerous and be able to divide into two- internal and external.
