CMN 1148 Lecture Notes - Lecture 4: Impression Management, Ingratiation
19 Apr 2017
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Power distance: extent to which we believe those in power should look and act powerful. Uncertainty avoidance: how much we accept and need rules, bureaucracy, clear delineation of responsibilities. Individualism-collectivism: extent to which we see individuals as primary resource for decision making and problem solving. Achievement-nurturance: extent to which we value stereotypically masculine traits vs stereotypically feminine traits. Identi ed way in which credible threats to belief system can destroy self-identity. Demonstrated that some beliefs are more important than others to us. The most important beliefs are located at the centre of our value system. Type b beliefs: ego-centred beliefs that require zero consensus. Type d beliefs: beliefs derived from authority gures. Type e beliefs: beliefs about arbitrary and inconsequential matters of taste. Self veri cation theory: we want others to see us as we see ourselves. Impression management: the way we create impressions in the eyes of others.
