GMS 200 Lecture Notes - Lecture 7: Vertical Integration, Infomediary, Niche Market

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GMS 200 Full Course Notes
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GMS 200 Full Course Notes
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Document Summary

Cost and quality - operating ef ciency and product or service quality. Knowledge and speed - innovation and speed of delivery to market for new ideas. Barriers to entry - creating a market stronghold that is protected from entry by others. Pro tability - operating with a new pro t. Nancial health - acquiring capital and earning positive returns. Cost ef ciency - using resources that will operate at low cost. Customer service - meeting customer needs and maintaining loyalty. Product quality - producing high-quality goods or services. Market share - gaining a speci c share of possible customers. Human talent - recruiting and maintaining a high-quality workforce. Innovation - developing new products and processes. Corporate governance: system of control and performance monitoring of top management, done by boards of directors and other major stakeholder representations, controversies regarding roles of inside directors and outside directors, increasing emphasis on corporate governance in contemporary businesses.

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