COMM 292 Lecture Notes - Machiavellianism, Externals, Work Ethic
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COMM 292 Full Course Notes
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Chapter 2: perception, personality, & emotions (cid:3)what is perception, & why is it important? perception = process by which individuals organize and interpret their impressions to give meaning to their environment. People"s behaviour is based on their perception of what reality is (cid:3)factors influencing perception. Interpretation is heavily influenced by perceiver"s personal characteristics (e. g. we often interpret others" behaviours based on our own characteristics we see what we expect to see) Physical & time closeness (cid:2) unrelated objects grouped together (e. g. objects close to each other perceived together) (e. g. assignment of new manager + increase in sales: may not be related, but b/c of timing, perceived as related) Similarity(cid:1), probability(cid:1)that they be perceived as a common group. Elements in surrounding environment influence perceptions (e. g. shorts & t-shirts in social setting (cid:1) appropriate in work setting (cid:1) not appropriate) = when we observe what seems like atypical behaviour by an individual, we try to determine whether it"s internally/externally caused.
