PSYC 2360 Chapter Notes - Chapter 7: Sample People, Sampling Error, Jargon

• School: University of Guelph
• Department: Psychology
• Course: PSYC 2360
• Professor: Carol Anne Hendry

Document Summary

Employs questionnaires and interviews to ask people to provide info about themselves- their attitudes and beliefs, demographics. Chapter 7 asking people about themselves: survey research and other facts, or past or intended future behaviours. Surveys provide us with a methodology of asking people to tell us about themselves. In basic research many important variables such as attitudes, current emotional states, and self reports of behaviours are most easily studied using questionnaires or interviews. Survey is a snapshot of how people think and behave at a given point. Also good for studying things over time. Also important complement to experimental research findings. Is a tendency to respond to all questions from a particular perspective rather than to provide answers that are directly related to the questions. Can affect the usefulness of data obtained from self-reports. People are most likely to lie when they don"t trust the researcher.