BU111 Study Guide - Midterm Guide: Dynamic Pricing, Muhammad Yunus, Canadian Dollar
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BU111 Full Course Notes
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Net income, growth, making money: meeting customer needs. Give customers what they want, good service and good products: building quality products and services. Build what customers expect (relative to price), and build it consistently: encouraging innovation and creativity. Needs change products must follow, pay attention to consumers, create . People will work harder to create quality if treated properly by business, pride : creating a distinctive competitive advantage. Unique in away customer s value, customer friendly products. *without one of these factors success may not happen. *understand individual factors and how they are connected. Capability risk- strategy is not aligned with the capabilities of a company. Smart company- progressively release new things instead of all at once, keeps people thinking seeing brand thinking things are new etc. Environmental risk is from strategy and environment being unaligned. Customer needs- can outweigh consistency of performance, how easy to use . Do we have: resources to pull off strategy skills knowledge assets money.
