PSYC-2400 Lecture Notes - Risk Aversion, Multiple Choice, Anagram
9 Dec 2013
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Document Summary
Schema is a categorization of a person/thing that will hold true in many cases; your organizing structure can be stereotypes. Reasons: aid and speed up information processing and recall. There is so much information in our environment that we cannot possibly process all info at once. It is a shortcut that helps us to understand a situation/thing or at least get the gist of it: fill in gaps when information is missing or ambiguous. Making a judgment about a person when you don"t have all of the info; applying stereotype to job interview. Powerful man with trophy wife, minimal relationships within company; you want the job. Maybe he likes golf, so you talk about a golf game over the weekend. In some situations your guesses will be correct -> an educated guess based on your schema (as long as your schema is fairly accurate: guide expectations and interpretations. Even people we know very well, we have schemas for.
