SOCA02H3 Chapter Notes - Chapter 1: Murder Of Kitty Genovese, Kurt Lewin, Experimental Psychology
Document Summary
Social psychology is the scientific study of how individuals think, feel, and behave in a social context. Abc"s of social psychology: affect- emotions, feelings, and mood; behaviour- verbal and nonverbal action; cognition-thought, sensation, perception, processing and memory. History of social psychology: marc baldwin, first experimental psychology lab at uoft in north. Fearful messages don"t work unless there is a solution. Post world war 2, government interest in social psychology. Key social psychologists funded to study effective war bonds ads. Kurt lewin, father of social psychology. (interest in perception and cognition) Dyadic interactionism- all we know about another person is their behaviour. Bystander apathy shown in the murder of kitty genovese, no one helped her. Norman triplet is credited with having published the first research article in social psychology. Bicycles race faster when with others than when on the clock.
