CMST 1A03 Chapter Notes -Eye Contact, Fallacy, Thesis Statement

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Alex s vigny, apr, mcipr, phd (winter term, 2013) Speech writing is a valuable skill. planning, structure, and purpose killer facts, killer punchlines and emotional appeal. Sense of purpose matters to the public. Be clear - to entertain, inform or persuade. Explanation clarify ideas/concepts known but not understood. Receiver-oriented, specific and realistic: know your audience, what interests/persuades/entertains them, be able to measure/test what you want to achieve, should be achievable! Suggest organizational pattern for speech (eg. five steps) Thesis statement delivered directly to the audience formulated later in the speech making process central idea of speech. Get a feel of the place/audience (eg. visit the area) Time eg. if it is at 8:30am, make a joke about it such as no one is awake. Take advantage of everything! (eg. time, distractions, etc!) Working outline: storyboard the speech, only for you. Once you"re really familiar with speaking and your topic, all you get are speaking notes.

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