Management and Organizational Studies 2181A/B Chapter Notes - Chapter 8: Organizational Identification, Morale, Organizational Commitment

• School: Western University
• Department: Management and Organizational Studies
• Course: Management and Organizational Studies 2181A/B
• Professor: Victoria Digby

Document Summary

People often feel or act differently from how they would as independent operators as a result of social influence. This is because in many social settings, and especially in groups, people are highly dependent on others. This dependence sets the stage for influence to occur: information dependence and effect dependence. All of us need information from others and we are frequently highly dependent on others for information about the adequacy and appropriateness of our behaviour, thoughts, and feelings. Information dependence refers to our reliance on others for information about how to think, feel, and act. It gives others the opportunity to influence our thoughts, feelings, and actions via the signals they send to us. Individuals are also dependent on the effects of their behaviour as determined by the rewards and punishments provided by others. This effect dependence is the reliance on others due to their capacity to provide rewards and punishment.