FAH354H1 Lecture Notes - Lecture 4: General Idea, Jeff Wall, Sol Lewitt
Document Summary
*sid smith room 1084 drop in session on friday. Claim is made via the aesthetic vs claim is the aesthetic. Emphasis on action, on what an image does (not how it is done or what it is of) *talk about works of art that were on covers of art magazines. Bagged coasts, cover of artscanada (june, july, 1967) You would see imagery of mountains and sail boats all over. Netco picks up on this sense of packaging. At the same time in bc, there is tension between advertising natural beauty and also the resource industry. Come and see nature, but we"re actually cutting down all those trees. Art movement that has been of predominant importance is conceptual art. The idea that a claim or argument about something is made through the aesthetic. Importance of language the fundamental difference from other forms of art during this time.
