BSNS105 Lecture Notes - Lecture 7: Espn Bottomline, Final Offer, Corporate Social Responsibility
2 Mar 2014
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Lecture 7: managing organisations; integration session chapter 3, 5, 10. Managing organisation; the boeing corporation: purpose, motivation, strategy, structure, opportunities & threats from the external environment, operations management, ethical practice by organisations: the boeing corporation: what others dream, we do. Boeing is the world"s largest aerospace company and leading manufacturer of commercial jetliners and defence, space and security systems. Design, assemble and support commercial (passenger and freight carriers) Design, assemble and support defence systems (government customers worldwide) Design and assemble satellites and launch vehicles. Develop advanced systems and technology (future needs) 1916 boeing incorporates company for ,000; buys 998 of 1,000 shares. 2012: 171,700 employees; revenue usd 81. 70 billion, profit usd3. 90billion, total assets. Usd88. 90 billion, total equity usd5. 96 billion: purpose & motivation2. Strategy corporate/businessscan external environment for opportunities & threats3. Vision + profit focus = people working together as one global company for aerospace leadership .
