MGTA02H3 Study Guide - Midterm Guide: Focus Group, Secondary Market, Gross Margin

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MGTA02H3 Full Course Notes
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MGTA02H3 Full Course Notes
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Chapter 1: producing goods and services (up to pg. [service operations] production activities that yield intangible services. [goods production] production activities that yield tangible products. [operations (production) management] the systematic direction and control of the processes that transform resources into finished goods and services. [production managers] managers responsible for ensuring that operations processes create value and provide benefits. [operations process] a set of methods and technologies used in the production of a good or a service. [analytic process] any production process in which resources are broken down. [synthetic process] any production process in which resources are combined. [high-contact system] a system in which the service cannot be provided without the customer being physically in the system (e. g. , transit systems) [low-contact system] a system in which the service can be provided without the customer being physically in the system (e. g. , lawn care services) Operation process: goods-producing process, by type of transformation technology (raw materials -> finished goods)

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