Political Science 2211E Lecture Notes - Marginal Seat, Carlsberg Group, Demographic Targeting
20 Mar 2014
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He explains how everything from how he dresses to the way he talks matters. E. g. what kind of shoes he should wear, what colour of ties he should wear, etc. Learn about campaign techniques, demographic targeting, marketing, etc. Master"s in political management (try to influence elite thinkers, public opinion) There are consultants/specialists for these stuff (what music they use, what suits candidates wear, what ties they wear, what shoes they wear) How these techniques are being imported from marketing and business world to elections. Today"s topics: basics of campaign strategy, key components of an election campaign. So badly hurt saving them is unlikely; 2. Those who have major life threatening injuries that have to be prioritized; 3. Divide voters into 3 categories: your base voters. Voters who will vote for you and your party no matter what. Will always support that particular party: opponent"s base voters. People who, no matter what you do, will not vote for you.
