PSYC 3310 Study Guide - Final Guide: Twin, Reciprocal Altruism, Research On The Effects Of Violence In Mass Media

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Automatic thinking: a type of decision-making process that occurs at an unconscious or automatic level and is entirely effortless and unintentional. Heuristics: mental shortcuts that are often used to form judgments and make decisions. Controlled (effortful) thinking: thinking that is effortful, conscious, and intentional. Is used when we have the time and motivation to put forth the effort involved. (i. e. choosing which university to go to) Social cognition: how people think about the social world and in particular how people select, interpret, and use information to make judgments about the world. West nile virus and getting abducted by strangers rather then not reminding them to wear a helmet, not wearing a seatbelt, or drowning in a bathtub or pool. This heuristic indicates that people are biased by information that is easy to recall, vivid, well publicized and recent. Schemas: mental structures that organize our knowledge about the world and influence how we interpret people and events.

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