Management and Organizational Studies 1021A/B Chapter Notes -Trait Theory, Collective Unconscious, Reality Principle

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MOS 1021A/B Full Course Notes
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MOS 1021A/B Full Course Notes
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Lifestyles: patterns of consumption reflecting a person"s choices of how he or she spends time and money: a person"s self-concept, ethnicity, social class can all be used as the raw ingredients to build a unique lifestyle. The id: system in the mind which operates according to the pleasure principle: maximize pleasure and avoid pain. The superego: counterweight to the id: essentially the conscience, works to prevent the id from seeking selfish gratification. The ego: system that mediates between the two other system according to the reality principle: gratifies the id in a way that will be acceptable to the outside world, occurs at an unconscious level. Motivational research: largely based on psychoanalytical (freudian) interpretations, with a heavy emphasis on unconscious motives: uses in-depth interviews. Neo- freudian theories are based off social relationships. Our social environment affects how our personality develops.

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