COMMERCE 2MA3 Chapter Notes - Chapter 6: Iso 14000, Iso 9000, General Agreement On Tariffs And Trade
17 Apr 2014
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The importance of global marketing : exporting: marketing domestically produced goods and services in foreign countries, importing: purchasing foreign goods, services, and raw materials, canada measures imports and exports of services under three major categories. Commercial services: benefits of going global, additional revenue, new insights about consumer behaviour, alternative distribution strategies, advance notice of new products. Iso (international organization for standardization) certification: internationally recognized standards that ensure a company"s goods and services meet established quality levels and that ensure its operations minimize harm to the environment. Iso 9000 series of standard sets requirements for quality. Iso 14000 series sets standards for operations that in goods and services minimize harm to the environment. Legal requirements of host nations: trade barriers, tariff: tax levied against imported goods. Revenue tariffs: taxes designed to raise funds for the importing government product to match or exceed that of a similar domestic tariff. Protective tariffs: taxes designed to raise the retail price of an imported.
