ADM 1370 Study Guide - Database, Data Mining, Distributed Database

• School: University of Ottawa
• Department: Administration
• Course: ADM 1370
• Professor: All

Document Summary

90% of data that is generated is from the last two years. The data being structured data, email, photos, videos, texts, etc. (unstructured data). You have to manipulate data to get information. You have to use data mining tools to find hidden patterns. Whoever likes product x also like product y (association rule). Its information c: all of the above. You will use collaborative filtering to find for example, a restaurant if you are new in ottawa. Transactional data is detailed and is at the bottom of the business. Data itself is an important asset, it uses its value over time. If companies want to be successful they usually say data that over 90 days is too old. Data now is of value because it loses its value if it is not taken into action soon. Data must be accessed in its first 90 days.