PSYB01H3 Chapter 7: Chapter 7 study guide
Document Summary
A survey paired with a experimental research design can enhance understanding. An advantage is that people tend to be more truthful in surveys. Response set: tendency to respond from a certain perspective rather than provide answers directly related to the question. People respond based on what is usually acceptable. To avoid this researcher can use lead-in statements (allows for participant to feel not judged) Also, when a researcher is honest and describes process they are more trustworthy and answer the right way. Ways to decrease social desirability (murder example): casual technique, number card technique (person doesn t verbally admit, everyman technique, other people technique, kinsey technique : using always and never. Double- barred: discussing to different issues using and/or. Loaded questions: emotionally charge; written to lead people to answer in one way. Negative-wording: using not, this can confuse people and answer incorrect.
