MKT 233 Chapter Notes -Red Wing Shoes, Kankakee Community College, Hobby Lobby
Document Summary
Advertisements: hobby lobby, home furniture plumbing and heating, marquie and. Lambert tire, common wealth credit union, hove buick gmc, tholens, kankakee. Community college, court street ford, river valley metro, homestar bank, b&l coins, Cfl mirror, girard electric, busse and rieck, red wing shoes, classic cinemas, Riverside medical center, fieldstone credit union, posturepedic, and olivet nazarene. The daily journal is the local newspaper from my hometown in bourbonnais, il. The daily journal"s target market typically includes the elderly of both the male and female genders. Although the main target market is the elderly, an additional target market includes members of the multiple high schools in the area. Module 1 mentioned that the majority of coupons that millennials use come from newspapers and that is an important statistic to understand when marketing within a newspaper. These high school students gain information about the local colleges and businesses within the kankakee area.