ADMS 3960 Study Guide - Final Guide: Fatalism, Vertical Integration, Nules

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Chapter 11 the strategy of international business. Help managers access the dimension & their dynamics that determine the attractiveness of an industry. Maps the relationship among companies within an industry. Highlighting how competitors, new entrants, suppliers, buyers & substitute products affect potential profitability. Firm performance is a function of its strategy which determined by industry factors that shape the corresponding pattern of competition. Way to interpret industry structure (which forces have the greatest impact on its strategy: process, politics, products. Big changes in the following areas redefine the forces, thereby disrupting the structure of industry: competitors. Change in the long-term growth rate for an industry. New technologies, like containerization, wireless communications, or smart phones. New consumer purchase & usage patterns (e. g. streaming movies online) Manufacturing innovations that revise cost & efficiency frontiers (e. g. six sigma, lean production programs) Diffusion of business, executive, & technical expertise across countries.

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