MUSC 2150 Chapter 6: Chapter 6 Summary
27 Mar 2012
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The british invasion had disastrous effect on girls groups and sweet soul. The situation in the youth-music market had shifted for black artists. Many white brits played a brand of pop inspired by black american rhythm and blues, leaving the black musicians behind and unrewarded. Despite this, from 1964-1970, there was new important music by black musicians on pop. This music came from new artists from other parts of the country than before (detroit, charts. Berry gordy jr. and black music for white audiences. Modeled his releases on already successful records. Adopted the brill building system for songwriting and production. William stevenson, smokey robinson and holland dozier holland were important songwriters/producers for the genre and were responsible for a number of hits. Producers had the final say and took final responsibility for songs. Tried to produce records that could cross over from the r&b charts to the pop charts. Made motown singles available to white listeners, especially white teenagers.
