PSY321H1 Chapter Notes - Chapter 5: Geert Hofstede, Collectivism, Ingroups And Outgroups
Document Summary
Markus et al (2006) analysis of japanese and american olympic athletes" victory accounts. Americans focused on how their performance reflected their own personal characteristics. Japanese focused more on how their performance was guided by the expectations of others. Twenty-statements test, complete statements that begin with i am . May include culturally shaped statements (e. g. i am a vancouver canucks fan. ) Reveal only a superficial influence of culture, it merely provides the content. Ma & schoeneman (1997) used the 20st on americans and kenyans. Divided kenyan sample into groups based on amount of exposure to western culture. Most popular self-descriptions for americans were personal characteristics (48%), in. Masai and samburu, indigenous kenyan groups, less than 2% Statements reflecting social identity, specifically, roles and membership, accounted for. 60% of masai and samburu self-descriptions, accounted for 7% of american. Kenyan undergrads resembled american undergrads, kenyan workers more closely resembled the masai and samburu.
