PSYB10H3 Lecture Notes - Cognitive Dissonance, Pastor Troy, Rob Ford
Document Summary
Attitudes : what you feel, what you are likely to do and what you think. Attitudes are a like or dislike that influences our behavior towards something. They are aware of the feelings they hold in a certain context. Ex: a racist man who knows he is racist and doesn"t try to hide it. Implicit attitudes: attitudes that are stored as an association in semantic network. May or may not be aware that you hold these attitudes. Initially thought : what you believe about something drives your behavior. You have an attitude and you behave accordingly. Cognitive dissonance: a change in people"s behavior alters their attitudes. When you behave in a way that is not align with your attitude, you feel dissonance (unpleasant feeling). When we change our attitudes to our behavior we don"t feel this dissonance. You experience dissonance when: you experience contradictory attitudes and when you behave inconsistently with your attitudes.
