MKT 300 Lecture : DEFINITIONS.docx
14 Nov 2012
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Document Summary
Creators: publish a blog, publish your own web pages, upload video you created, upload audio/ music your created, write articles or stories and post them. Critics: post ratings/ reviews of products or services, comment on someone else"s blog, contribute to online forums, and contribute to/ edit articles in a wiki. Collectors: use rss feeds, vote for web sites online, and add tags to web pages or photos. Joiners: maintain profile on a social networking site and visit social networking sites. Spectators: read blogs, listen to podcasts, watch videos from other users, read online forums, and read customer ratings/ reviews.
