PSYC 213 Chapter Notes - Chapter 7: Von Restorff Effect, Stimulus Modality, Crossmodal
19 Nov 2012
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The theory that verbal and non-verbal systems are alternative ways of representing events. The units containing the information underlying our use of a word that comprise the verbal system. The units containing information that generate mental images that make up the non-verbal system. The degree to which a word refers to concrete objects, persons, places, or things that can be heard, felt, smelled, or tasted". The theory that the left hemisphere of the brain controls speech and is better at processing verbal material than is the right hemisphere, which is better at performing non-verbal tasks. Participants must indicate whether each stimulus is a word or not. A mnemonic technique based on places and images. The hypothesis that the more distinctive the item, the easier it is to recall. If one item in a set is different from the others, it will be more likely to be replaced.
