Steph

Western University

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WESTERNHistory 2158A/BWes GustavsonSummer

History 2158A/B Study Guide - Comprehensive Final Exam Guide - Wheat, Spanish Empire, Rice

Steph32 Page
20 Nov 2018
0
Looking at history through food is essential because food is fundamental to human beings. One of the most frequently indulged pleasures. Need food to l
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WESTERNSociology 2172A/BGale CassidySummer

Sociology 2172A/B Study Guide - Comprehensive Final Exam Guide - Pepsi, Obesity, Canada

Steph32 Page
20 Nov 2018
0
This course introduces students to the sociological analysis of advertising and the role that it plays in society. The history of advertising and the r
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WESTERNHistory 2158A/BWes GustavsonSummer

History 2158A/B Study Guide - Summer 2018, Comprehensive Midterm Notes - Wheat, Spanish Empire, Rice

Steph32 Page
12 Oct 2018
0
Looking at history through food is essential because food is fundamental to human beings. One of the most frequently indulged pleasures. Need food to l
View Document
WESTERNAstronomy 1021Robert CockcroftFall

Astronomy 1021 Study Guide - Fall 2018, Comprehensive Midterm Notes - Moon, Zodiac, Volatiles

Steph15 Page
12 Oct 2018
0
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WESTERNSociology 2172A/BGale CassidySummer

Sociology 2172A/B Study Guide - Summer 2018, Comprehensive Midterm Notes - Pepsi, Obesity, Canada

Steph32 Page
12 Oct 2018
0
This course introduces students to the sociological analysis of advertising and the role that it plays in society. The history of advertising and the r
View Document
WESTERNAstronomy 1021Robert CockcroftFall

Astronomy 1021 Lecture Notes - Lecture 3: Ecliptic

Steph3 Page
26 Sep 2018
0
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WESTERNAstronomy 1021Robert CockcroftFall

Astronomy 1021 Lecture Notes - Lecture 2: Dendrochronology

Steph6 Page
26 Sep 2018
0
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WESTERNAstronomy 1021Robert CockcroftFall

Astronomy 1021 Lecture 1: Lecture 1

Steph4 Page
26 Sep 2018
0
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WESTERNHistory 2158A/BWes GustavsonSummer

History 2158A/B Lecture Notes - Lecture 11: Mao Zedong, Thanos

Steph2 Page
14 Jun 2018
0
We are 50 to 100 years behind the advanced countries. We must cover this distance in 10 years. Either we do this or they will crush us. Called for the
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WESTERNHistory 2158A/BWes GustavsonSummer

History 2158A/B Lecture Notes - Lecture 14: International Rice Research Institute, The Population Bomb, Rockefeller Foundation

Steph2 Page
7 Jun 2018
0
The population bomb (1968) by dr. paul r. ehrlich. The battle to feed all of humanity is over. In the 1970s hundreds of millions of people will starve
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WESTERNSociology 2172A/BGale CassidySummer

Sociology 2172A/B Lecture Notes - Lecture 10: Counterargument, George Gerbner, Straitjacket

Steph2 Page
30 May 2018
0
Even if we think stereotypes are expected or necessary in advertising, it"ll only ever be controversial: our society is becoming more segmented, making
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WESTERNHistory 2158A/BWes GustavsonSummer

History 2158A/B Lecture Notes - Lecture 10: William Prout, Herbert Hoover, Nutrition

Steph2 Page
30 May 2018
0
The calorie and the rise of nutritional science. The amount of energy that is needed to raise one kilogram of water one degree celsius. 1857 proposed c
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WESTERNHistory 2158A/BWes GustavsonSummer

History 2158A/B Lecture Notes - Lecture 9: Condensed Milk, Pasteurization, Clarence Birdseye

Steph3 Page
30 May 2018
0
The base foods we eat are all produced in an industrial setting. Limited dietary change: by the mid 19th century most people"s diets hadn"t changed muc
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WESTERNSociology 2172A/BGale CassidySummer

Sociology 2172A/B Lecture 9: Social Advertising

Steph3 Page
30 May 2018
0
Other issues like human rights, anti-racism, family violence, etc. Use same techniques as companies use in the commercial sector to solve a social issu
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WESTERNSociology 2172A/BGale CassidySummer

Sociology 2172A/B Lecture Notes - Lecture 8: Killing Us Softly, Jean Kilbourne, Chocolate Chip

Steph2 Page
29 May 2018
0
The women in the orange dresses who were arrested - a marketing ploy. Got milk: scented strips in bus shelters that smelled like chocolate chip cookies
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WESTERNSociology 2172A/BGale CassidySummer

Sociology 2172A/B Lecture Notes - Lecture 7: Lululemon Athletica, Tokenism, Weight Watchers

Steph3 Page
28 May 2018
0
Advertising is the greatest storyteller in society and reflects what we think about different people. Don"t want to disturb values and norms. Ask peopl
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WESTERNSociology 2172A/BGale CassidySummer

Sociology 2172A/B Chapter Notes - Chapter 6: Pleasure, Collectivism, Content Analysis

Steph3 Page
24 May 2018
0
Aspects of advertising style prone to influence by culture: The values and motives included in the appeal, the central message. The execution: the cast
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WESTERNSociology 2172A/BGale CassidySummer

Sociology 2172A/B Lecture Notes - Lecture 6: Aviator Sunglasses, Jerry Maguire, Product Placement

Steph2 Page
23 May 2018
0
An advertising technique used by companies to subtly promote their products through a non-traditional advertising technique, usually through appearance
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WESTERNSociology 2172A/BGale CassidySummer

Sociology 2172A/B Lecture Notes - Lecture 5: Subliminal Stimuli, Durex, James Vicary

Steph1 Page
23 May 2018
0
Quiznos" toasty torpedo commercial with the toaster. Dolce and gabanna"s mock gang rape scenes. Cadeaux"s ad with a ten-year-old child in fashion ad. F
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WESTERNHistory 2158A/BWes GustavsonSummer

History 2158A/B Lecture Notes - Lecture 8: Southeast Asia, Poaceae, Cave Painting

Steph3 Page
22 May 2018
0
Humans seem to have a biological disposition for liking sweet things. 8000-year-old cave painting near valencia, spain depicting a figure raiding a bee
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WESTERNSociology 2172A/BGale CassidySummer

Sociology 2172A/B Lecture 4: Advertising and Culture

Steph3 Page
22 May 2018
0
Campaign didn"t last long because it was removed almost immediately. They didn"t get consent from the companies packaging they used. They showed a prod
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WESTERNSociology 2172A/BGale CassidySummer

Sociology 2172A/B Lecture Notes - Lecture 3: Consumerism, Ally Financial, Diners Club International

Steph3 Page
17 May 2018
0
We invented credit cards, suburban shopping malls, and day care just to make our consumerism more efficient. We sent our wives, husbands, children, and
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WESTERNSociology 2172A/BGale CassidySummer

Sociology 2172A/B Lecture Notes - Lecture 2: Classified Advertising, America One, Deodorant

Steph4 Page
16 May 2018
0
A key element in economic history as well as our social, technological, artistic, and cultural histories . [and] perhaps one of the legs to the underst
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WESTERNHistory 2158A/BWes GustavsonSummer

History 2158A/B Lecture Notes - Lecture 6: Tuber, Spanish Road, West Java

Steph3 Page
16 May 2018
0
The peoples of the andes still cultivate hundreds of various types of potatoes. Botanically, the potato is a tuber, a large underground stem like a tur
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WESTERNHistory 2158A/BWes GustavsonSummer

History 2158A/B Lecture Notes - Lecture 5: The Columbian Exchange, Columbian Exchange, Gluten

Steph3 Page
16 May 2018
0
Before columbus" voyage, there was no wheat or cattle or countless other livestock and food items in the americas. The americas had been separated from
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WESTERNHistory 2158A/BWes GustavsonSummer

History 2158A/B Chapter Notes - Chapter 05-15: The Columbian Exchange, Columbia Plateau, Columbian Exchange

Steph3 Page
15 May 2018
0
Aboriginal canada in the era of contact: the columbian exchange. A trade jargon called chinook or chinuk wawa was used before the europeans (?) In now
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WESTERNSociology 2172A/BGale CassidySummer

Sociology 2172A/B Lecture Notes - Lecture 1: Conspicuous Consumption, Human Behaviour, Bob Garfield

Steph3 Page
14 May 2018
0
This course introduces students to the sociological analysis of advertising and the role that it plays in society. The history of advertising and the r
View Document
WESTERNHistory 2158A/BWes GustavsonSummer

History 2158A/B Lecture Notes - Lecture 3: Winter Wheat

Steph2 Page
10 May 2018
0
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WESTERNHistory 2158A/BWes GustavsonSummer

History 2158A/B Lecture Notes - Lecture 2: John Harvey Kellogg, Endocannibalism, Early Christianity

Steph3 Page
10 May 2018
0
A diet that excludes the flesh of animals. Most people throughout history who ate vegetarian diets did so because they were poor. Regarded as the large
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WESTERNHistory 2158A/BWes GustavsonSummer

History 2158A/B Lecture Notes - Lecture 1: Roland Barthes, Cough Medicine

Steph1 Page
10 May 2018
0
Looking at history through food is essential because food is fundamental to human beings. One of the most frequently indulged pleasures. Need food to l
View Document
WESTERNHistory 2158A/BWes GustavsonSummer

History 2158A/B Lecture Notes - Lecture 4: Maluku Islands, Spice Trade, Geopolitics

Steph2 Page
10 May 2018
0
The spice trade and how it changed the world. One of the world"s first global commodities. When the romans ransacked, they stole pepper like it was gol
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WESTERNLinguistics 2248A/BOlga KharytonavaSpring

Linguistics 2248A/B Chapter Notes - Chapter 4: Nasalization, Anatomical Terms Of Motion, Vocal Folds

Steph6 Page
14 Apr 2018
0
Representation: an abstract formal object that characterizes the essential properties of a mental entity. Mental representations: formal mental objects
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WESTERNLinguistics 2248A/BOlga KharytonavaSpring

Linguistics 2248A/B Chapter Notes - Chapter 3: Prenasalized Consonant, Diphthong, Phoneme

Steph2 Page
14 Apr 2018
0
Spelling pronunciations: pronunciations that have no historical basis, but which arise as attempts to mimic the spelling. Accents that phonologically m
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WESTERNLinguistics 2248A/BOlga KharytonavaSpring

Linguistics 2248A/B Chapter Notes - Chapter 2: Rotokas Language, Phoneme, Minimal Pair

Steph5 Page
14 Apr 2018
0
The way sound patterning reflects information that arises within other components of grammar with which phonology is interfaced (morphology, syntax, et
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WESTERNLinguistics 2248A/BOlga KharytonavaSpring

Linguistics 2248A/B- Final Exam Guide - Comprehensive Notes for the exam ( 27 pages long!)

Steph27 Page
28 Mar 2018
0
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WESTERNLinguistics 2244A/BJoyce Bruhnde GaravitoSpring

Linguistics 2244A/B- Final Exam Guide - Comprehensive Notes for the exam ( 23 pages long!)

Steph23 Page
28 Mar 2018
0
Understand the systematicity of first language acquisition. Look at some methodology for studying child language. Linguistic phone or segment : a sound
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WESTERNAnthropology 2250F/GKaren PennesiSpring

Anthropology 2250F/G- Final Exam Guide - Comprehensive Notes for the exam ( 23 pages long!)

Steph23 Page
28 Mar 2018
0
Going in and out of the serious and non-serious. Ex. don"t make the same pun in the same conversation. Ex. setting up a joke before telling the punchli
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WESTERNAnthropology 2250F/GKaren PennesiSpring

Anthropology 2250F/G Lecture Notes - Lecture 8: Communicative Competence, Loni Love, Adele Givens

Steph2 Page
1 Mar 2018
0
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WESTERNAnthropology 2250F/GKaren PennesiSpring

Anthropology 2250F/G Lecture Notes - Lecture 7: The Great Dictator, Ethnopoetics, American Movie

Steph3 Page
15 Feb 2018
0
Performance is emergent in context as a creative exercise of competence. Verbal skill on display for an audience. Ability to move others or cause an em
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WESTERNLinguistics 2244A/BJoyce Bruhnde GaravitoSpring

Linguistics 2244A/B Lecture Notes - Lecture 6: Contrastive Analysis, Null-Subject Language, Adverb

Steph3 Page
13 Feb 2018
0
Examine the similarities and differences between contrastive analysis, error analysis and current ug approaches. Examine at results of a specific study
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