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BU415 Chapter Notes - Chapter 3: Transaction Processing, Gmail, Data Mining

BU415 Chapter Notes - Chapter 1: Exponential Growth

EN392 Study Guide - Comprehensive Final Exam Guide - God, Round Table, Knight

EN392 Study Guide - Winter 2018, Comprehensive Midterm Notes - God, Round Table, Knight

BU432 Lecture Notes - Lecture 20: Social Comparison Theory, Keurig, Interpersonal Attraction

BU432 Lecture Notes - Lecture 19: Determinant, Brand Awareness, Fortune Brands

BU432 Lecture Notes - Lecture 18: Major Appliance, Shampoo, Cognitive Dissonance

BU432 Lecture Notes - Lecture 14: Operant Conditioning, Fear Appeal, Cognitive Dissonance

BU432 Lecture Notes - Lecture 12: Green Giant, Muscle Memory, Procedural Knowledge

BU432 Lecture Notes - Lecture 11: Gestalt Psychology

BU432 Lecture Notes - Lecture 10: Hp Envy, Hollerado, Gilt Groupe

BU432 Lecture Notes - Lecture 9: Retail Therapy

BU432 Lecture Notes - Lecture 8: Cognitive Dissonance, Decision Rule, Interactive Marketing

BU432 Lecture Notes - Lecture 7: Iphone 6, Gift Registry, Nuclear Family

BU432 Chapter Notes - Chapter 15: Reference Group, Observability, Communications System

BU432 Chapter Notes - Chapter 14: Social Code, Agnosticism, Ingroups And Outgroups

BU432 Chapter Notes - Chapter 12: Frugality, Old Money, Affluenza

BU432 Chapter Notes - Chapter 11: Group Cohesiveness, Knowledge Power, Group Polarization

BU432 Chapter Notes - Chapter 4: People Counter, Cognitive Dissonance, Mobile Marketing

BU432 Chapter Notes - Chapter 3: Learning, Look-Alike, Brand Equity

BU432 Chapter Notes - Chapter 2: Decibel, Sound Symbolism, Color Blindness

BU432 Chapter Notes - Chapter 1: Culture Jamming, Big Data, Market Segmentation

BU481 Chapter Notes - Chapter 1: Strategic Management, Balanced Scorecard

BU481 Lecture Notes - Lecture 18: Hulu, 18 Months, Travel Agency

BU481 Lecture Notes - Lecture 14: Market Power, Social Network, Customer Service

BU481 Lecture Notes - Lecture 13: Switching Barriers, Delivery (Commerce), Costco

BU481 Lecture Notes - Lecture 12: Niche Market, Whole Foods Market, Kroger

BU481 Lecture 11: Lecture 11 - Strategy- Organization Link

BU481 Lecture Notes - Lecture 8: Net Income, Taco Bell, Fast Casual Restaurant

BU481 Lecture Notes - Lecture 7: Risk Aversion

BU481 Lecture Notes - Lecture 6: Product Market, Predatory Pricing, Air Canada

BU481 Lecture Notes - Lecture 5: Airbnb, Value Proposition, Fountain Pen

EN392 Chapter Notes - Chapter 2: Seven Deadly Sins, Titivillus, Theatricality

EN392 Chapter 1: week 1 readings

EN392 Lecture Notes - Lecture 21: Winchester College, House Of Tudor, Single Combat

EN392 Lecture Notes - Lecture 20: Hagiography, Margery Kempe, Microbrewery

EN392 Lecture Notes - Lecture 18: Pentagram, Wild Man, Masculinity

EN392 Lecture Notes - Lecture 17: The Woman Question, Herd Mentality, Omnivore

EN392 Lecture Notes - Lecture 15: Lanval, Signify, Green Man

EN392 Lecture Notes - Lecture 14: Anthropomorphism, Lanval, Wild Beasts