Patrick Clayton

Patrick Clayton

Louisiana State University

LSU Marketing major, w/ concentration in Professional Selling, w/ Film & Media Arts minor

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LSUMKT 3411KuoSpring

MKT 3411- Final Exam Guide - Comprehensive Notes for the exam ( 184 pages long!)

Patrick Clayton184 Page
5 Dec 2017
0
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LSUMKT 3411KuoSpring

MKT 3411- Midterm Exam Guide - Comprehensive Notes for the exam ( 121 pages long!)

Patrick Clayton121 Page
13 Oct 2017
0
In many cases, however, different people play different role in this sequence of events: the purchaser and user of a product may not be the same person
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LSUENGL 2025Chris TusaSpring

ENGL 2025 Lecture Notes - Lecture 1: Island Country, Toleration, Intellectualism

Patrick Clayton4 Page
15 May 2017
0
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LSUMKT 3411KuoSpring

MKT 3411 Study Guide - Final Guide: Elaboration Likelihood Model, Northern Canada, Duck Dynasty

Patrick Clayton44 Page
4 May 2017
0
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LSUMKT 3411KuoSpring

MKT 3411 Chapter Notes - Chapter 2: Product Placement, Anthropomorphism, Dreyfus Corporation

Patrick Clayton19 Page
4 May 2017
0
In this environment, form is function: procter & gamble hit it big when target contracted to sell method products in its stores, there"s a method to ta
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LSUMKT 3411KuoSpring

MKT 3411 Chapter Notes - Chapter 3: Spreading Activation, Osama Bin Laden, Adaptive Unconscious

Patrick Clayton25 Page
4 May 2017
0
)t"s important to understand these theories, because basic learning principles are at the heart of many consumer purchase decisions: objective 2 intern
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LSUMKT 3411KuoSpring

MKT 3411 Chapter Notes - Chapter 1: Adbusters, Socalled, J. C. Penney

Patrick Clayton15 Page
4 May 2017
0
In many cases, however, different people play different role in this sequence of events: the purchaser and user of a product may not be the same person
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LSUBLAW 3201Mary FrySpring

BLAW 3201 Study Guide - Final Guide: Liquidated Damages, The Chairs, Headache

Patrick Clayton27 Page
26 Apr 2017
0
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LSUBLAW 3201Mary FrySpring

BLAW 3201 Study Guide - Final Guide: Certiorari, Primo Carnera, Punitive Damages

Patrick Clayton8 Page
26 Apr 2017
0
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LSUMKT 3411KuoSpring

MKT 3411 Study Guide - Midterm Guide: Sunk Costs, Viral Marketing, Ridley Scott

Patrick Clayton15 Page
26 Apr 2017
0
You regret it because you"re so full: affect behavior cognition. Learning process examples: buying a new pair of jeans: standard, evaluating a potentia
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LSUMKT 3427GliebermanSpring

MKT 3427 Study Guide - Quiz Guide: Janet Yellen, Elon Musk, Bernard Madoff

Patrick Clayton2 Page
30 Mar 2017
0
Business lit 8 terms: famous businesspeople: warren buffett. American investor; as of march 2017, he is the second wealthiest person in the u. s. with
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LSUISDS 3115Carolyn BorneSpring

[ISDS 3115] - Final Exam Guide - Ultimate 76 pages long Study Guide!

Patrick Clayton76 Page
30 Mar 2017
0
Process capability ratio and process capability index: which of the following statements is not true about the process capability ratio. A capable proc
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LSUMKT 3413Al BurnsSpring

MKT 3413 Chapter Notes - Chapter 12: Confidence Interval, Estimation Theory, Sampling Error

Patrick Clayton12 Page
30 Mar 2017
0
However, when a probability sample is drawn from a population, values that we want to know about. Every sample contains error meaning that the averages
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LSUMKT 3413Al BurnsSpring

MKT 3413 Chapter Notes - Chapter 14: Chi-Squared Distribution, Scatter Plot, Null Hypothesis

Patrick Clayton12 Page
30 Mar 2017
0
How qualtrics provides the total package: relationship analyses determine whether stable patterns exist between two (or more) variables. What is a rela
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LSUMKT 3413Al BurnsSpring

MKT 3413 Chapter Notes - Chapter 13: Null Hypothesis, Standard Error, Market Segmentation

Patrick Clayton11 Page
30 Mar 2017
0
A marketing research professional comments on the importance of differences analysis: to increase the usefulness of our own analysis, we can examine di
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LSUMKT 3427GliebermanSpring

MKT 3427 Lecture Notes - Lecture 15: Upselling

Patrick Clayton2 Page
28 Mar 2017
0
Chapter 15 lecture notes: servicing the sale and building the partnership. Customer service: encompasses everything that takes place after the sale, se
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LSUMKT 3411KuoSpring

MKT 3411 Lecture Notes - Lecture 12: Energy Brands, Comparative Advertising, Heinz Tomato Ketchup

Patrick Clayton6 Page
28 Mar 2017
0
Persuasion: an active attempt to change attitudes, often involves attempts to change: With the goal of changing behavior: communication model: Marketin
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LSUMKT 3411KuoSpring

MKT 3411 Lecture Notes - Lecture 11: Cognitive Dissonance, Tiger Woods, Balance Theory

Patrick Clayton5 Page
27 Mar 2017
0
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LSUMKT 3413Al BurnsSpring

MKT 3413 Study Guide - Midterm Guide: Opinion Leadership, British Touring Car Championship, Microsoft Word

Patrick Clayton47 Page
22 Mar 2017
0
Self-administered surveys: a self-administered survey - is one in which the respondent completes the survey completely on his or her own. Mixed-mode su
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LSUBLAW 3201Mary FrySpring

BLAW 3201 Study Guide - Midterm Guide: The Employer, W. M. Keck Observatory, Exclusive Dealing

Patrick Clayton3 Page
22 Mar 2017
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LSUBLAW 3201Mary FrySpring

BLAW 3201 Study Guide - Midterm Guide: Unconscionability, Standard Form Contract, Maryland Court Of Special Appeals

Patrick Clayton3 Page
22 Mar 2017
0
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LSUBLAW 3201Mary FrySpring

BLAW 3201 Study Guide - Midterm Guide: Flat Rate, Kobe Bryant, Loan Guarantee

Patrick Clayton3 Page
22 Mar 2017
0
Denney v. reppert: preexisting obligation, reppert policeman (all claimants became defendants, reppert became the sole eligible claimant b/c he was an
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LSUBLAW 3201Mary FrySpring

BLAW 3201 Study Guide - Midterm Guide: Inequality Of Bargaining Power, Summary Judgment, Medigap

Patrick Clayton17 Page
22 Mar 2017
0
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LSUBLAW 3201Mary FrySpring

BLAW 3201 Midterm: Chapter 14 Noteswap (Test 3)

Patrick Clayton2 Page
22 Mar 2017
0
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LSUISDS 3115Carolyn BorneSpring

ISDS 3115 Study Guide - Midterm Guide: Takers, Happy Meal, Statistical Process Control

Patrick Clayton12 Page
22 Mar 2017
0
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LSUISDS 3115Carolyn BorneSpring

ISDS 3115 Study Guide - Midterm Guide: Process Variable, Six Sigma, Exponential Distribution

Patrick Clayton6 Page
22 Mar 2017
0
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LSUISDS 3115Carolyn BorneSpring

ISDS 3115 Study Guide - Midterm Guide: Tortilla Chip, Exponential Distribution, Self-Service

Patrick Clayton16 Page
22 Mar 2017
0
Process capability ratio and process capability index: which of the following statements is not true about the process capability ratio. A capable proc
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LSUISDS 3115Carolyn BorneSpring

ISDS 3115 Study Guide - Midterm Guide: Carvel (Restaurant), Servicescape, Material Handling

Patrick Clayton9 Page
22 Mar 2017
0
Managing quality helps build successful strategies of differentiation, low cost and response. Which of the following does not increase profit by improv
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LSUMKT 3427GliebermanSpring

MKT 3427 Lecture Notes - Lecture 14: Sales Process Engineering, Facial Expression

Patrick Clayton3 Page
21 Mar 2017
0
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LSUMKT 3427GliebermanSpring

MKT 3427 Study Guide - Quiz Guide: Lemming, Tacit Knowledge

Patrick Clayton2 Page
21 Mar 2017
0
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LSUMKT 3427GliebermanSpring

MKT 3427 Lecture Notes - Lecture 13: Zopa, Negotiation, Best Alternative To A Negotiated Agreement

Patrick Clayton3 Page
16 Mar 2017
0
Chapter 13 lecture notes: not about negotiation, it"s about integrative negotiations, negotiation is a process. *determine goals and financial objectiv
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LSUMKT 3411KuoSpring

MKT 3411 Chapter Notes - Chapter 6: Geodemography, Insurance Fraud, Bioterrorism

Patrick Clayton11 Page
16 Mar 2017
0
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LSUMKT 3411KuoSpring

MKT 3411 Chapter Notes - Chapter 4: Greenwashing, Agnosticism, Hedonic Treadmill

Patrick Clayton17 Page
15 Mar 2017
0
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LSUMKT 4477Thomas KaramSpring

MKT 4477 Lecture Notes - Lecture 6: Annenberg Public Policy Center, Ridley Scott, Jack Valenti

Patrick Clayton4 Page
14 Mar 2017
0
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LSUMKT 3427GliebermanSpring

MKT 3427 Lecture Notes - Lecture 12: Contribution Margin, Opportunity Cost, Payback Period

Patrick Clayton3 Page
14 Mar 2017
0
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LSUMKT 3411KuoSpring

MKT 3411 Lecture Notes - Lecture 10: Psychographic, Joe Camel, Substance Abuse

Patrick Clayton2 Page
13 Mar 2017
0
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LSUMKT 3427GliebermanSpring

MKT 3427 Study Guide - Quiz Guide: Financial Statement, Net Present Value, Startup Company

Patrick Clayton2 Page
13 Mar 2017
0
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LSUMKT 4477Thomas KaramSpring

MKT 4477 Lecture Notes - Lecture 5: Zootopia, Oriental Dreamworks, Blu-Ray

Patrick Clayton4 Page
13 Mar 2017
0
International marketing of animated films and television: adapt with subtitles and dubbed-over audio in different languages. Can potentially magnify fi
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LSUMKT 3411KuoSpring

MKT 3411 Lecture Notes - Lecture 9: Mustang, Ice Cream, Psychographic

Patrick Clayton3 Page
8 Mar 2017
0
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LSUMKT 3411KuoSpring

MKT 3411 Lecture 8: Global Values, Chapter 4 (2.23.17)

Patrick Clayton4 Page
4 Mar 2017
1
Oreos: an american tradition: kraft owns oreo, chinese people never had oreos, international market strategy, hired chinese marketing team. Film childr
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