24415 Study Guide - Final Guide: Market Power, Tacit Knowledge, Sunscreen
Document Summary
Final exam: 5-6 questions (similar to mid sem, each question connects two points, 1st type = examples with theory (theory + real world, 2nd type = link/contrast two theories (porters forces/diamond) Five forces = profitability of the industry (comp is bad) Criticism of five forces: only shows outcomes , not how to change industry. Forces difficulty to define industry boundaries (industries in different regions operate differently, therefore must combine both tools) Government can create new industries: hybrid cars (can give incentives to new industries and can give loans to research firms) Slides: bad news = different views of strategy (different lenses, levels of strategy = corporate strategy session (which industries are we in and how do we link them?, lead markets (link to porters five forces and diamond) Can link to segmentation, link to demand conditions (diamond) Link to other areas: pioneer v. s.
