MGMT 3P98 Midterm: Midterm Cheat Sheet
Document Summary
Foreign markets are risky, too small, or too competitive. The mne waits until the host market is large enough. Chapter 1 regional and global straetgy (intro to international business) International business the study of transactions taking place across national borders for the purpose of satisfying the needs of individuals and organizations. Multinational enterprises (mne s) a company headquartered in one (or several) country but having operations in other countries * more than 50% in all trade is made by the world s largest 500 mnes. Factor conditions - demand conditions how many cust. , gdp, demand - related and supporting industries - firm strategy, structure, and rivalry. Beverage: tetley tea (uk); glaceu (us); eight o clock coffee (us) Steel: natsteel (singapore); millennium steel (thailand); corus (nethers) Automotive: daewoo commercial vehicle (s. korea); jaguar & rand rover (uk&us) Do well: canada, mexico, england not at all: germany, japan, korea not only for walmart,