COMS 2003- Final Exam Guide - Comprehensive Notes for the exam ( 29 pages long!)

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Pass; starting monday sept 19th, monday: 11:30. Comms. appreciation: to take pleasure in the study of communication and appreciate the value in all of the complex ways that people have sought after to communicate. (cid:515)frequently the messages have meaning(cid:516) (cid:515) an engineering problem(cid:516) John durham peters: communication is a registry for modern longings . it is a sink into which most of our hopes and fears seem to be poured(cid:516) When we start to take these things into appreciation, we come to realize that we actually fail at communicating a lot (engineering problem) Advertising= arguably the greatest failed communication in the world. Easy definition: communication is the study of the production, distribution, consumption and reception of messages, with a particular concern about their effects. Deeper definition: communication is the study of our relentless search for connection with others in the world around us. Media technologies have come to play a greater and greater role in that (cid:515)search for connection(cid:516).

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