MARK-301 Study Guide - Midterm Guide: North American Industry Classification System, North American Free Trade Agreement, Customer Experience

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20 Apr 2016
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As the baby boomers have aged, their participation in the workforce and their earnings have increased, making them an important consumer market. Majority of the purchases in most consumer product and service categories. In the future, their interests will reflect concern for their children, their grandchildren, their own health, and their retirement. They are receptive to anything that makes them look and feel younger. The number of children born each year in the period of generation x or baby bust declined. They are self-reliant, entrepreneurial, supportive of ethnic diversity, and better educated than any previous generation. They are not prone to extravagance and are likely to pursue lifestyles that are a blend of caution, pragmatism, and traditionalism. Ottawa, calgary, and edmonton: the difference between a consumer"s disposable income and discretionary income is disposable income is the money a consumer has left after paying. Some of these new technologies include information and communication technologies (icts) such as the internet.