COMMERCE 4MF3- Midterm Exam Guide - Comprehensive Notes for the exam ( 16 pages long!)
11 Oct 2017
School
Department
Course
Professor
Document Summary
Chapter one: 20% of labour force is in retailing across the world, more than 272,200 cad retailers, billion in annual sales, 28 retailers per 1000 households. What is retailing: placing a product in the hands of the consumer, providing services to consumer. Changes in retailing: electronic retailing, warehouse retailing costco, supercenters one stop shop , home delivery, franchises. The nature of change in retailing: e-tailing, price competition, demographic shifts, fluctuating birth rates, growing importance of generation y (1978-94, generation x are now middle aged (1965-76, baby boomers nearing retirement (1960-65, stronger influence of women. Retailing success: depends on a retail managers ability to, notice change, anticipate what these changes will mean to customers, build a strategy to respond to those changes. Categorizing retailers: statistics canada best, north america industry classification system (naics, references the classification of retailing stores, drawbacks:
