CMN 124 Study Guide - Turnitin, Stamped Envelope
11 Nov 2014
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Document Summary
Briefly explain to the reader how the report will be organized. Use the indirect pattern for this report to be persuasive: save your recommendations for the end of the report after you have provided all your evidence and arguments. Ensure main points and subpoints are immediately apparent. Create criteria to allow you to compare each alternative consistently. Introduce solution options, then evaluate solution options according to evaluative criteria. Evaluate each alternative consistently according to each criterion. Consider organizing discussion by criteria rather than solution option. For unreceptive audiences, consider placing the recommended alternative last. Supply research, facts, statistics, argument, expert opinions, historical comparisons, survey data, and other proof from which you can draw logical conclusions. Organize the findings for logic and readability. Use headings, enumerations, lists, tables, indents, and visual aids to focus emphasis. Develop conclusions that are a response to the initial problem. Justify the conclusions with highlights from the findings. If necessary, explain how to implement the recommendation.
