ENT 526 Midterm: ENT526 - EXAM NOTES - (notes are since midterm)
Document Summary
Good-to-great leaders began the transformation by first getting the right people on the bus (and the wrong people off the bus). The right people can adapt in a changing business environment and appreciate being on the bus with the other right people. Level i personal leadership is to master yourself. Level iv learning to develop those around you. Level v lead change instead of change leading you. Problems are just that, and need resolution. The aim of bos is not to out-perform the competition in the existing industry, but to create new market space or a blue ocean thereby making the competition irrelevant. Reorient focus from competitors to alternatives and from customer to noncustomers of the industry. Bos is the simultaneous pursuit of differentiation and low cost. The value of innovation is the cornerstone of the blue ocean strategy. Creating uncontested market space making the competition irrelevant.