GMS 804- Midterm Exam Guide - Comprehensive Notes for the exam ( 26 pages long!)

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New and innovative products are introduced quickly and their demand is difficult to forecast. Innovative: include high fashion items, technology products, such as those seen in the computer industry. They are the most difficult to manage as they simultaneously must be responsive to an uncertain demand while using strategies to hedge risks to ensure there are no supply disruptions. These supply chains use mass customization strategies on the demand side, while carrying higher safety stock and engaging in resource pooling on the supply side: high demand and supply uncertainty. Apple: apple computer corporation is known for its innovative products, following its launch (in 2010) numerous analysts made estimates of product demand, Another rule to consider is that one buyer should not make up more than 20% or. Outsourcing this activity to specialty companies is a much more cost-effective decision for most firms.