ITM 350 Study Guide - Midterm Guide: Angel Investor, Web 2.0, E-Commerce

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Chapter 2 e-commerce business models and concepts: a business model is a set of business processes designed to result in a profit in a marketplace. It refers to the nature of the players in the industry and their bargaining power. Industry value chain is the activities that turn raw inputs into finished products. 6 players are: suppliers manufacturers distributors retailers customers. Itm 350 midterm notes: firm value chain is the activities a firm engages in to create final products from raw inputs. It consists of 3 types of services: iaas, saas, and paas. Itm 350 midterm notes: the internet can be viewed as having 4 layers: Network tech subrate composed of telecomm. networks and protocols. Transport services and representation standards houses tcp/ip protocol. Application later of internet architecture that contains client applications. Middleware services glue that ties apps to communications networks: tier 1 isps own and control the fiber-opti(cid:272) (cid:272)a(cid:271)le (cid:374)et(cid:449)orki(cid:374)g (cid:272)o(cid:373)prisi(cid:374)g the i(cid:374)ter(cid:374)et"s backbone.

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