MPS 306 Study Guide - Spring 2019, Comprehensive Final Exam Notes - Soltyrei, Postmodernism, Simulacrum

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The saussurean model: 2 part model of the sign, signifier, signified, focuses on linguistic signs (words), he defined a sign as being a composed of a. Structuralism and semiotics, the place of language in representation. Language and sign system: human intellectual and social life is based on the production, use and exchange of signs and representations. When we gesture, talk, write, read, watch a tv program, listen to music, look at a painting we are engaged in sign-based representational behaviour. Theorists maintain that texts produce photographs: the textual context directs how we understand an image. John hillaiard, cause of death?, 1974: took the same image of someone lying on the ground covered in a blanket and cropped the same photo in many different ways to tell a different story, crushed, drowned, burned, fell. It shows that language is socially constructed over time. It shows us that the meaning of words is not natural/inherent.

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