CMNS 130 Study Guide - Midterm Guide: High Culture, Neoliberalism, Federal Communications Commission

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Document Summary

An object of management or manipulation by the media (manipulation: both political and economical) : one direction flow (asymmetrical relationship between sender and audience) : economically, standardization and commodification of content as the basic market. Mass society + mass media = mass communication relationship with audience. Media acquires functions and responsibilities in the public sphere that are overseen by the institution. : the term mass has a negative connotation: development of television and radio, characterized by colonialism, revolution, industrialization, rationalization, urbanization: public spaces turning into private space they are blamed for fascism and dictatorship. Within communication studies, there is always a power relation with distribution. (who has power and who is being influenced?) Communication is the mechanism by which power is exerted (schacter, 1951) Education of masses, modernity, power shifts to consumer. Moral panic: irrational panic of introduction of a new technology. Breakdown of industry barriers that once separated print, broadcasting, and telecommunication.