CMNS 230 Midterm: Midterm Study Notes (Week 1-6)
25 Feb 2014
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Document Summary
A la carte the option for cable subscribers to pick whichever channels they want and pay a fee per channel. A-list/b-list issue random but significant variation among the talent involved in media products. Financial/economic consequences of a decision to select a well-known talent (a-list) to star in/make media productions over a relatively unknown talent (b-list) B-list talents may offer just as good of a performance but for a smaller salary. Access one"s ability to use/receive media and communication services. Adaptive strategies - conventional practices that media organizations have adopted to help make commercial media production more predictable and help cover risks. Agency amount of control media industry workers have over how and what they do. Allows them to be meaningful actors in how their companies operate and in creation of media products. Anti-trust regulations laws intended to prevent too much industry consolidation (merging) Ars longa long economic life of media-industry products.
